As one year draws to a close and another begins, it’s out with the old and in with the new. If that means decluttering – or even rehoming well-intentioned but unwanted Christmas gifts – there’s an opportunity to make some cash by selling your stuff. And Facebook Marketplace could be just the place to do it.

Since its launch in 2016, Facebook Marketplace has become an increasingly popular place to buy and sell online, and now has over 800 million users worldwide. If you’re tempted to give it a go, read our guide first, so you can sell on Facebook with confidence.

What is Facebook Marketplace?

Marketplace is a section within Facebook where Facebook users can sell goods to other Facebook users, and buy from them. You can access it via the Facebook app or online on the Facebook website.

Why is it popular?

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There are no fees for listing or selling things on Marketplace and you can set a price for the goods you’re selling, so there’s no waiting around to see if a reserve price is met on an auction website like eBay.

Buyers can refine their search to a specific geographic location (it’s generally up to them to collect goods from the seller), so things you sell tend to get picked up quickly – great if you’re looking to free up space at home fast.

If you’re a member of a local buying and selling group on Facebook, you can also post your listing in the group to get the attention of potential buyers near to you.

Sell on Facebook: make cash as you declutter
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How do I sell on Facebook?

Only Facebook users can buy and sell on Marketplace, so you’ll need to create a Facebook account first if you don’t already have one.

To get to Marketplace, tap the shop icon at the bottom of the screen in the Facebook app or choose Marketplace from the menu on the left-hand side of the screen in the website.

Create a listing by clicking Sell, then upload up to 10 pictures of your item (try to take snaps from different angles in good light, and photograph any special features).

Woman packaging a lamp
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If there’s any damage to the item, include this in the photos, so buyers know exactly what they’re getting from the outset. The first image you upload will be the main image that appears with the listing when you sell on Facebook, so upload the best photo first.

Add a price, select a category from the drop-down menu, give your location and write an accurate description for your item.

You can add up to 20 tags to help ensure your item appears in searches by other users. For example, if you’re selling a pine kitchen table, add tags such as woodentable, woodenkitchentable, pinefurniture, kitchentable.

When you click Next, you’ll have the option of listing it in any buying and selling groups you belong to – just check the box next to the groups you want it to appear in. Then, watch out for messages from potential buyers via Facebook Messenger.

Is it safe to sell on Facebook?

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Unlike eBay, Marketplace has no payment system (yet), and most transactions involve the buyer handing over cash.

If you’ve sold something on Facebook and the seller is coming to pick it up from your home, arrange for them to come at a time when someone else will be in and have the item ready by the front door so the buyer doesn’t need to come further than the doorstep.

If you’re arranging to meet up to exchange goods for cash, choose a busy meeting place and take someone else with you. Never give a stranger your bank details to set up a bank transfer. Use cash instead.


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